MDC ENGINE BUILDER™ — Engine 1
ENGINE BUILDER™
FRANCHISE BUSINESS OS
LEVEL 1 • ENGINE 1

BUSINESS
MODEL ENGINE

Build the economic engine of the franchise before building the physical studio. Input the business logic. The system calculates the numbers and generates the blueprint.

BUILDING ENGINE
ENGINE BUILD PROGRESS
0%

01. Business Identity

Define exactly what this franchise location is building.

02. Customer Engine Input

A profitable business starts by knowing exactly who pays and what transformation they want.

03. Offer Engine

The generator turns your offer inputs into a customer value ladder.

04. Revenue Engine

Build the monthly revenue mix. Enter the expected monthly quantity for each stream.

REVENUE STREAM 01
REVENUE STREAM 02
REVENUE STREAM 03
REVENUE STREAM 04
REVENUE STREAM 05
GENERATOR RULE: Revenue = Price × Expected Monthly Units. The system automatically calculates the monthly revenue mix.
Generated Revenue
₱0
Primary Stream
—

05. Economics Engine

Determine how many customers the business needs to survive and profit.

Usually your core monthly membership/package value.
Break-Even Customers
—
Break-Even Revenue
—
Target Daily Revenue
—
Projected Profit
—
BREAK-EVEN FORMULA: Fixed Costs ÷ (Average Customer Value − Variable Cost per Customer).

06. Operating Engine

Define who operates the machine so the franchise does not depend entirely on the owner.

FRANCHISE RULE: If the business cannot explain who does the work, it cannot reliably duplicate the business.
ENGINE LOGIC

BUILD THE BUSINESS ENGINE

Your answers are now converted into a working Business Model Blueprint.

READY TO CALCULATE

BUSINESS MODEL BLUEPRINT

Complete all required inputs before generating the engine.

◈

ENGINE INPUT REQUIRED

Complete every required input before generating the Business Model Engine.

MDC ENGINE BUILDER™ • LEVEL 1
BUSINESS MODEL BLUEPRINT

01 • IDENTITY

Business
Owner
Type
Location
Purpose

02 • CUSTOMER

Ideal Customer
Problem
Outcome
Differentiator

03 • OFFER

Entry Offer
Core Offer
Premium
Retention

04 • ECONOMICS

Revenue
Profit
Margin
Break-Even

05 • OPERATING ROLES

Owner
Manager
Team
Independence

06 • REVENUE ENGINE

07 • ENGINE STATEMENT

08 • CORE KPI TARGETS

09 • APPROVAL STATUS

BUILDING

MONEY ENGINE

Live economics generated from Engine 1.

Revenue
₱0
Target
₱0
Profit
₱0
Margin
0%

BREAK-EVEN COMMAND

Minimum monthly customer volume required to cover fixed costs.

Fixed Costs
₱0
Contribution / Customer
₱0
Break-Even Customers
0
Break-Even Revenue
₱0

OWNER VIEW

Build Engine 1 to activate the money command center.
MDC ENGINE OS™
Franchise GPS. Build one engine, pass the gate, unlock the next destination.