Combined Concept
Consumer side: DIY → Buy product → Done-with-you → Done-for-you Business side: Sell time → Sell asset → Sell use of asset → Sell what you create → Sell system Goal: Create offers for every customer budget, then move them to higher value over time.
CEO Dashboard
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₱0Max Offer
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Consumer Value Ladder
Level 1 — DIY
Customer wants to do it themselves.
Examples: free YouTube, free PDF, checklist, tutorial.
Price: Free to ₱499
Level 2 — Buy Product
Customer wants instructions or tools.
Examples: ebook, course, template, app access.
Price: ₱499–₱9,999
Level 3 — Done-With-You
Customer wants guidance and accountability.
Examples: coaching, workshop, group program, webinar training.
Price: ₱5,000–₱50,000+
Level 4 — Done-For-You
Customer wants the outcome done for them.
Examples: website setup, web app setup, choreography package, full implementation.
Price: ₱25,000–₱500,000+
Business Money Ladder
Level 1 — Sell Your Time
Example: teach 1-hour dance class, consult, coach.
Leverage: Low
Income stops when you stop working.
Level 2 — Sell What You Own
Example: sell equipment, old phone, assets.
Leverage: One-time cash.
Level 3 — Sell Use of What You Own
Example: rent studio, rent sound system, membership access.
Leverage: Recurring use.
Level 4 — Sell What You Create
Example: ebooks, video courses, templates, web apps.
Leverage: Create once, sell many times.
Level 5 — Sell a System
Example: certification, licensing, franchise, reseller program.
Leverage: Highest. Other people use your system.
Examples By Market
Dance Fitness
DIY: Free YouTube workout
Product: ₱999 dance course
DWY: ₱5,000 10-week group program
DFY: ₱50,000 corporate wellness package
System: ₱25,000 instructor license
AZINAG Web Apps
DIY: Free checklist: “How to digitize your logbook”
Product: ₱999 web app template
DWY: ₱5,000 setup workshop
DFY: ₱25,000–₱150,000 full setup
System: reseller/licensing program
Digital Products
DIY: Free guide
Product: Ebook bundle
DWY: Webinar or coaching program
DFY: Complete online store setup
System: membership/certification
Sales Scripts
Open Conversation
Hi [Name], I help [market] solve [problem] using a simple step-by-step system. Quick question: Are you currently doing this manually, or do you already have a system?
Offer Ladder Script
I have 4 options depending on how much help you want: 1. DIY guide — best if you want to do it yourself. 2. Product/template — best if you want a ready-made tool. 3. Coaching/setup training — best if you want guidance. 4. Done-for-you setup — best if you want us to build and organize it for you. Which level fits you best right now?
Upgrade Script
Since you already started with the basic option, the next best step is the guided setup or done-for-you package. This will save you time and help you implement faster. Would you like to upgrade today?